Alec Bradley Cigars Project 40 cigars not only come at a very
reasonable price, they come with an interesting philosophical back
story. The name was inspired by the popular "Project 40"
research-based initiative that focuses on building resiliency and
helping people take control of their happiness. According to Alec
Bradley founder, Alan Rubin, "Project 40 is a generally accepted
concept in multiple industries with the end goal to find how a
service or product can have a positive impact on the mind and
body." What's that got to do with premium cigars? "Similar to
music, cigars have a calming effect that allows us to feel in
control as well as feel rewarded," adds Alan. "Since cigars bring
people together, cause for relaxation and create positive
experiences, I asked myself why this concept should not be applied
to premium cigars." So, let's get into this blend's body and mind.
Project 40 cigars are handcrafted in EstelĂ at fabrica J. Fuego
Cigar Co. de Nicaragua. Presented in four sizes, the filler core is
all Nicaraguan framed by a Brazilian Habano-seed binder, and
finished in a plush, brick-hued Nicaraguan Colorado wrapper. Medium
in body, the smoke is creamy, toasty, and well-balanced with notes
of graham cracker, some wheatiness, oak, and sweet spices on a
long, dry, and lightly peppery finish. Cigar smokers looking for a
well-built, medium-bodied cigar with a pleasurable assortment of
flavors, at an affordable price, will find Project 40 a relaxing
morning to late afternoon interlude. Take control of your happiness
by ordering some Alec Bradley Project 40 cigars today.
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